Ftc Green Guide 2024

Ftc Green Guide 2024. The commission’s green guides help marketers avoid making environmental marketing claims that are unfair or deceptive under section 5 of the ftc act. How marketers can qualify their claims to avoid deceiving consumers.


Ftc Green Guide 2024

31, 2023, the federal trade commission (ftc) announced it was extending its public comment period to discuss updates to the guides for the use of environmental marketing. The us federal trade commission (ftc) also updated its green guides prompting increased stringency and transparency in company marketing when it comes to green claims.

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